Göjvut project

Vi utvecklade en webbplats som fångar Göjvut Vännäs unika personlighet och

We developed a website that captures the unique personality and inviting character of Göjvut Vännäs.

By using an earthy color palette, playful typography, and large images of the shop and products, we created a digital experience that feels both modern and personal. The structure is simple and user-friendly, with clear sections for the shop’s seo agency assortment, events, and contact information.

seo agency vännäs

Responsive design ensures that visitors have a good experience regardless of the device they use. The result is a website that not only informs but also reflects Göjvut’s heartfelt and

Göjvut Project 

creative Göjvut project.

🛍️ Göjvut Vännäs

It is a project and a newly opened shop in , founded by entrepreneur Ulrika Eriksson, which combines men’s clothing and interior design with a social meeting place and café in the center of the town. The project aims to be a sustainable alternative to e-commerce and to offer göjvut Göjvut Project employment opportunities to individuals distant from the labor market, as well as create a welcoming environment for everyone, including people seo agency with neurodevelopmental disorders (NPF) or mental health issues. 

Key Features:

• Assortment: Clothes for men and gifts/interior design.

• Social Meeting Place: A cozy lounge with coffee for conversation and community.

• Social Responsibility: Offers internships and job opportunities for people in need of adapted conditions.

• Location: seo agency Vännäs centrum, part of a larger initiative to website development make the town more vibrant. göjvut Göjvut Project

seo agency vännäs:

Göjvut (a spelling of “göj-vut,” which means “do something sensible/worthwhile” in Ume Sámi) opened in September 2025 and has received positive feedback for its innovative concept that focuses on both retail and social inclusion.

🌐 The Website Development

When we developed the website for Göjvut Vännäs, our primary ambition was to create a digital experience that not only presents the shop but truly captures its soul, identity, and purpose. Göjvut is far more than a new shop in Vännäs center—it is a creative and social project with a big heart, and this needed to permeate the digital presence as well. göjvut vännäs Göjvut Project The website’s role was therefore website development vännäs to reflect the same warmth, innovation, and inclusive vision found in the business itself.

A Website That Communicates Personality and Values

• Warm and Earthy Color Palette: Chosen to immediately create a feeling of closeness and authenticity, harmonizing with the shop’s concept (natural materials, stylish menswear, personality-filled interior details, and the welcoming coffee lounge).

• Playful yet Clear Typography: Expresses Göjvut’s creative and unconventional spirit while remaining readable and accessible to all audiences (including those with NPF or who are unfamiliar with digital interfaces).

• Central Role of Images: Large, bright, and vibrant photographs of the premises, staff, and products create a sense of presence. The images are selected to show the diversity of people, the lounge, and the community.

• Simple Structure and Responsive Design: Intentionally created with clear sections for assortment, events, social responsibility, background, contact, and opening hours to be intuitive and easy to navigate on both mobile and desktop.

The result is a website that communicates warmth, creativity, courage, and community—exactly what Göjvut stands for.

🏬 Göjvut – A Social Initiative

Göjvut Vannas is a completely new project and shop in central that opened its doors in September 2025. The idea is simple yet powerful: to combine men’s clothing and interior design with a social meeting place in the form of a lounge with coffee, where people can meet, talk, be themselves, and feel welcome.

• Social Sustainability: A core part of the vision is creating employment and internships for people distant from the labor market, offering a safe and structured work environment specifically adapted for individuals with neurodevelopmental variations or mental health issues.

• Assortment: Carefully selected modern menswear, gifts, and characterful interior details.

• Name Origin: Göjvut is a spelling of “göj-vut,” meaning “do something sensible/worthwhile” in Ume Sámi, a local dialectal term. The name was spontaneously inspired by a customer’s reaction: “But are you being absolutely Göjvut?”

• Not a Traditional Men’s Store: The lounge with free göjvut vannas Project coffee and planned customer evenings makes it an active meeting place. As founder Ulrika Eriksson says, “It is in meetings between people that the magic happens.”

Charlott Lundberg, the store manager (Ulrika prefers “store responsible,” calling “manager” a silly word), emphasizes: “You can’t be like everyone else, because then it becomes just any shop. We want to try to website development vännäs  become something of our own.”

📈 Center in Development

The launch of Göjvut coincides with a positive development in Vannas center. Over the summer and autumn, three new businesses are establishing themselves: Göjvut, Ordning och Retur, and a new sushi restaurant. Concurrently, the municipality is starting the next stage of the town square reconstruction, including a new outdoor stage next to the Perrongen building for cultural events.

This development is the result of years of collaboration between businesses, property owners, and the municipality. time when everyone else is closing down is nothing short of Göjvut.”